Let’s be honest here – most marketing campaigns don’t get you results overnight. They’re long-term investments in the success of your business. Right now, however? It’s July. It’s warm and sunny (although today’s foggy morning is a notable exception). You have better things to do than plan a six-month sales campaign for the holidays, not that that isn’t an admirable …
Which Social Media Networks Should I Be On?
I hear this question a lot. You may be surprised to hear that the answer is not “all of them,” or even “most of them.” It’s a simple question, but the answer is not as simple as you might think. When you’re trying to establish your brand’s social media presence, it’s important to take a look at three key factors …
How To Be A Dream Client (And Get A Better Finished Product)
My girlfriend loves the website clientsfromhell.net . At least three nights a week as I’m curled up in bed ready to go to sleep, I see the glow of her smartphone screen and hear her starting to giggle about some poor unfortunate designer whose client thinks you clean your computer cache using Windex. I can’t laugh very hard because I’ve had …
What Web Designers Can Learn From Theatre
Behind the redwood curtain, we are blessed with a thriving artistic community. It seems like every time that you tip over a trash can in Humboldt County, a mime pops out and stuffs imaginary garbage in your pocket. Not that my web business is complaining. Artists – though notorious for surviving off grant money and pocket lint – are always eager to tell their …