David Hamilton Design is proud to work with a number of local photographers to provide quality photographs for local web design and graphic design projects. In that vein, we are pleased to announce that we will now be featuring the landscape photography of Zack Stanton. See something here that you would like to have used on your web design or …
A few years back, we had a meeting with the marketing director of a local casino about possibly rebuilding their website. Things were going well, until we asked them a question about their brand. “Our audience is elderly,” he said. “The last marketing director was trying to cater toward a younger crowd, all the people in the ads were around …
The Issue: When I officially came on board as publicist at North Coast Repertory Theatre in 2016, the theatre had already been established for over thirty years in downtown Eureka, but had done little to hone their image into a consistent recognizable brand. Each show was basically being promoted largely by that show’s individual director and the theatre didn’t have …
Let’s be honest here – most marketing campaigns don’t get you results overnight. They’re long-term investments in the success of your business. Right now, however? It’s July. It’s warm and sunny (although today’s foggy morning is a notable exception). You have better things to do than plan a six-month sales campaign for the holidays, not that that isn’t an admirable …
Last month I was working on a poster for a client. He’d sent over some photos, and I wrote back to tell him that I needed larger versions, at least 2500 pixels tall. He cheerfully answered “Cool, I’m blow them up for your tonight and send you the new copies.” To which I answered, “You mean you’re going to get …
Want to build enthusiasm for your play or festival? The marketplace is saturated with bad posters. If you want to get your message out there, you need a poster and graphics that are a cut above the rest. Follow these simple guidelines to distinguish yourself from the pack. Step 1: Determine Your Marketing Strategy. This is a vital first step that …
I have a confession to make: I am a terrible sculptor. I can draw portraits, design posters, even do some decently nice woodworking, but give me a ball of clay and tell me to make a puppy and I will create a sagging lumpy monstrosity worthy of a late 80s horror film. It doesn’t mean I’m a bad person or …
Marketing is Life. Yeah, I’m a marketing guru so you’d expect me to think it’s pretty important. But marketing isn’t some neat feature that you’ll need some day so your business can “go big.” It’s an overarching storyline that invades every single part of human interactions. Who did you have a crush on in high school? What did you like …
Chicken Little has announced that the sky is falling for your website. The big bad Google has changed up their algorithm yet again and if your site isn’t mobile friendly they’re going to divide up your business and sell it on the black market. Not everything you hear about Google’s algorithm change is true. Here’s a quick guide to the …
If you’ve ever been on Facebook you’ve probably seen the ads. They promise a free website. You create the content and design. No web design experience required. We’ve picked up the pieces after a lot of these free websites. While they may work for some, here are five reasons why you should leave that couch on the curb and keep …
