Project: Design a flyer promoting a new class at The Club For Fitness
The primary target for this marketing campaign was women in their 20s and 30s. Primary emotions evoked should be peace, calmness, strength, tranquility, etc. No photos provided by the client.
For this project we used a color palette with a lot of blues and beige to promote feelings of calm. The image was purchased from Shutterstock. The font was “Hello Wedding,” purchased as part of a font bundle